Atlas Triply is reimagining the way we do travel with an all-in-one platform for travel agencies to book and manage travel while scaling their business at the same time. The only thing missing was a seamless way to manage payments in Africa’s fragmented financial system. Hence, they turned to Verto’s embedded cross-border payment solution Atlas. Read our full case study to discover how Verto helped Triply build a more efficient financial system for its customers.
The Challenge
Triply is creating a new travel infrastructure for emerging markets. Their all-in-one platform gives travel agencies and businesses everything they need to run their operations, from building websites and managing inquiries to booking flights and hotels, handling marketing, and paying suppliers. Essentially, they are building the "operating system for travel" across Africa.
However, a major barrier stood in their way: Africa's fragmented financial system. With the travel market valued at over $300 billion annually, a common problem for travel businesses—90% of which are small-to-medium-sized—is slow and complex payments. A traveller from Europe might pay for a trip to Nairobi, but their payment could take days to arrive, forcing the local travel agent to cover expenses out of pocket and creating significant cash flow pressure. For a growing business, this can be disastrous.
To grow, Triply needed to solve key payment hurdles for its customers, including: slow cash flow from payments that take days to clear; operational strain from managing multiple bank accounts in different countries; currency conversion woes from inconsistent exchange rates; and complex expense management that leads to overspending and inaccurate budgeting. To truly build a definitive platform for African travel, Triply needed a payments solution built for the realities of doing business on the continent.
A new partnership for growth
Triply chose to partner with Verto to address these challenges head-on. They needed a partner who understood the African market and could provide the technical capabilities to simplify their operations and unlock their growth potential.
By integrating Verto's financial infrastructure, Triply was able to streamline its payment workflows and transform a complex, multi-day process into a seamless, automated one. Triply’s team leveraged Verto's Atlas API to seamlessly integrate and manage its entire payment operations, from issuing virtual accounts to handling real-time currency conversions and payouts. This unified approach gave Triply full control and visibility over financial transactions, allowing them to focus on expanding their platform.
Verto helped Triply build a more efficient financial system for its customers by providing:
Virtual accounts in over 25 currencies, allowing travel businesses to collect payments from previously out-of-reach markets
Rapid settlements that ensure funds arrive in minutes, not days, drastically improving cash flow; and
Smart currency management tools that give customers the ability to hold, convert, and manage a wide range of currencies at competitive rates.
Powering the next generation of African businesses
By removing the friction of cross-border payments, Triply is now one step closer to achieving its mission of becoming the operating system for travel across emerging markets.
This story goes beyond the travel industry. The challenges Triply faced are common for businesses in emerging markets. At Verto, we are building the financial rails that allow companies to move money, handle multiple currencies, and manage their finances with the speed and efficiency needed to thrive in a global economy.
